by Madhu | Feb 23, 2018 | Environment, Trees
“Scam! BS! I’ll never plant these trees!” These were the kinds of comments we got on our Facebook feed when we started to promote our Free Tree program to farmers in the Southern USA. What was this Paulownia scam thing all about? The upset revolved around two primary...
by Madhu | Dec 23, 2017 | Community, Investment
The World Tree Carbon Offset Program is only possible because of some very special people: Our farmers who plant and grow the trees, our investors who fund the program and our champions who share their love of World Tree. As we complete 2017 we want to say a...
by Madhu | Nov 9, 2017 | Farmers, Trees
There are many ways to plant an Empress tree. World Tree prefers to use methods that are kind to the land and the tree and one of the best ways to do that is “spot planting”. Rather than till the whole field, farmers can create localized planting spots, ideally about...
by Madhu | Oct 23, 2017 | Farmers, Trees
Farmers are the heart and soul of the Carbon Offset Program: they plant the trees, take care of them, provide water, fertilizer and TLC required for the trees to thrive. In this post we meet some of the farmers participating in the program and look behind the scenes...
by Madhu | Sep 10, 2017 | Farmers, Trees
It’s September and already the farmer team at World Tree are talking about next year’s trees. We plan nearly a year in advance of the planting season so that trees have time to grow to the right size and number. Empress Trees begin life in one of two ways. This year,...
by Madhu | May 23, 2017 | Investment, Wendy Burton
When Wendy met Morley. Morley Safer took a close look at World Tree… here’s what happened as a result. When World Tree CEO, Wendy Burton got a call from Morley Safer, she had no idea what was about to unfold. Here’s a conversation where Wendy shares...
